The below insights are generated from 2015 to the present day of companies Amway, Herbalife, Avon, Vorwerk, and Infinitus based on worldwide search popularity. Mr. David McConnell recruited Mrs. P.F.E Albee as his first woman sales representative, first in history. are some of the strategies commonly deployed. With the success stories piling up, more companies are becoming involved with the network marketing business model. 35% of people find the industry as a short-term income and get motivated to become a direct seller whereas 29% of people stay long in this position. The numbers also suggest motivation among people who choose direct selling as a profession. With its initial success in the West, especially in the US, network marketing soared to new heights as a top-grossing business vertical. Even so, the future of the network marketing industry looks promising. They made a success story by their own effort, do you have similar innovative plans to make your marketing ideas work out well? Different age groups have different levels of criteria that make them pick a product from different available brands. In the USA, Avon stays well ahead in terms of popularity with 85, Herbalife with 28, Amway with 22, Natura, and Vorwerk less than 1%. Referral marketing goes side-by-side linked with network marketing/direct marketing. This website uses browser cookies to improve user experience and analyse website traffic but never stores any sensitive information. for 1+3, enter 4. After the half-price boxes, the next boxes don’t come with any cut-offs. *, 88% of Millennials are interested in entrepreneurial opportunities. These companies started out with just a handful of promoters. we can assure you (...), What a nice comment that makes a lot of sense. Direct selling companies who have DSA membership follows the DSA code of ethics and offer 90% buyback on starter-kit distributors purchase. Become a distributor, buy your pack, and refer more to get more. Sales need to focus on the younger generation too as they are the future and having their trust in a product means a lot. The world is moving to a new normal. The growth rate in sales revenue for each and every category displays one important agenda -popularity of the product. In today’s post, I want to write what I consider to be the status of the network marketing Industry as of 2021. The majority of marketers plan to increase their marketing budgets this year, and Instagram is rapidly becoming the most widely-used channel in the industry. However, there are more things you have learned before we help you come up with a solution. Social marketing is… A challenging, yet rewarding career where you run your own business and mentor a team; An opportunity to earn a little extra money and increase self-confidence and leadership skills; A way to work when you want, with whom you want, and how you want; Social marketing … With its help, direct sellers are successfully hosting online parties and knowledge transfer meetings, to keep the community together strongly. Social media is yet another tool to perform sales and reach. Similar sorts of actions have to be done on the gender side too, a balance has to be kept among them which lacks at present. Her husband had the same doubt when they were having the discussion about it. Full-time distributors earn an annual increment of $300. But from the data, it is clear that popularity isn’t the factor that makes people buy products. China is the largest marketplace for MLM, surpassing the US in the recent past. Graze is a UK-headquartered food manufacturing/selling company who implemented a graceful marketing model. Consumers are those end-users who ultimately use the products and remark their opinion at least in mind. Top 100 MLM Companies in the world 2020 | The 2020 List of Network Marketing Company, Who Will Be The Highest Earner in Network Marketing? In 2020, 7% among the overall direct sellers is aged 18-24. Stop waiting for the right time. Global Statistics. It’s a profession. This particular group has to study a lot and at the end of the day, they go for industrial expert opinions and consulting. It is one of the most trusted ways of generating customer base. According to leading international trade reports, it has been estimated that the overall valuation of the network marketing industry had surpassed US$ 150 billion by the third quarter of 2019. I am very (...). Would you like to consider direct selling as an efficient part-time business opportunity? In the U.S. direct selling prospects are diverse with 48% women, 35% millenials and 20% African Americans. By continuing you consent to our privacy policy. 63.5% of direct selling companies use person to person selling methods and find it beneficial. Like Clara, Many people around the globe have successfully emerged as a direct selling entrepreneur. There are thousands of direct selling enterprises that are striving hard to reach those exceptional sales figures. Epixel MLM Software anchored 200+ network marketing companies to success through their business process automation in more than 88 countries. Affiliate marketing is a global industry worth well over $12 billion. Alliance In Motion Global, a direct selling company founded in 2016 has made $0.238 billion in 2018 annual sales income. (eMarketer) Advertisers increased … After all, the meaning and the goal of this business model is to sell products and if the product selling is not the goal then you have to take a close on it as it falls under illegal pyramid schemes. It reached 100 points in November 2015. With that consistent increase in audience, email continues to be one of the most productive advertising mediums. The second-largest ecommerce market in the world … Worldwide IT spending is projected to total $3.4 trillion in 2020, a decline of 8% from 2019, according to the latest forecast by Gartner, Inc. 63% of participants join network marketing to make money by selling products to customers. With new innovations and the latest ideas, marketing enters into a unique path once such actions come to life. As a result, the profit margin increases, and companies can stay profitable with the MLM approach. Some more interesting stats about direct selling companies. More efforts have to be put forward for younger, older generations to collectively call business as a complete world-class choice! Nowadays, it is the … First and foremost, it is important to recognize how well the business is established around the globe and the gross revenue generated each year to put your foot down better in your line of work. Just like the food processing companies use the awareness of human beings' cravings and tailor the tastes of their food products to ignite the addiction or their taste interests. A total of $23.4 in revenue has been made in the Chinese market from retail sales in 2019.,which stands in the 2nd position. In 2018, Amway has made 2.3% growth in terms of annual revenue compared to that of 2017 revenue. Nobody knows when exactly would this crisis end and till then, the best thing we can do is to adapt and overcome. USA becomes the global leader in retail sales with annual sales of $35.2 billion. Retail sales of an average direct seller was $5176 in 2019. In 2019, Amway makes an annual revenue of about 8.4 billion USD and holds the #1 position in the top direct selling company list. Direct selling has been and will always be the best platform to do business for your products and take in as a business model for marketing them to consumers. In such a context, if we evaluate the direct selling industry, things are pretty different. Companies can use the stats and customer suggestions to pull out the magnet and thereby acquire more customers. With their efforts and effective routines, they have been able to transform their lives as well as many others’ too. However, when it comes to the network marketing model, the first box so referred is free of cost, isn’t that interesting? With over $1.935 trillion in ecommerce sales, China was the biggest ecommerce market in the world in 2019. Fill up and remark your valuable comment. The average cost-per-click in Google Ads across all industries is $2.69 on the search network … Social media statistics from 2019 show that there are 3.5 billion social media users worldwide… SMEs are preferring the distribution of their goods through network marketing companies, primarily due to low investment and comparatively high returns. The marketing world is dynamic and ever-changing — trends, technology, and tactics are never stagnant. As an entrepreneur, you can use the data above to find and sketch a pattern that lets you dominate the business, no worries! It was to demonstrate what are the consumer trends in the market and how customers around the world felt about direct products. A proper plan is necessary and that’s why they have something unique in nature. In the United States, sales in the network marketing industry are in the $30 billion range. Right from the time direct selling flourished, most of the marketing part was done offline through word-of-mouth. Thanks for the post. *, Direct selling requires only a minimal start-up cost of $82.50 when compared to other industries.*. Clara is now all set with the list of pals from her friends circle to initiate sales pitching !!. We can help you with that part and make you clear with more facts. This is significant because you get an idea about how much each company that endows a particular product earns and also, to see whether a company that sells a product similar to yours is performing well or not. One thing that needs immediate attention is which companies are already established in this field, and how well they sell the products. Around 5,000,000 distributors work for Avon with average revenue of $2,080 per distributor. It has been reportedly forecasted that the network marketing industry can witness a year-on-year growth of over 20% in the coming years. Amidst the COVID-19 pandemic all over the world, it is hard to differentiate an opportunity from threats, as every bit of the world borders on every single situation with fear these days. They do find this method very useful. 50 new direct selling companies entered the 100 million club in 2019. (Updated list - 2021), Top 100 MLM Companies for 2021! The average conversion rate in Google Ads across all industries is 3.75% on the search network and 0.77% on the display network. It has always served as the easiest way to effectively communicate with them, and to build a bond of trust. The following statistics will help you learn more about the fact & figures about network marketing industry.If not about whether you believe it or not, but the truth is network marketing industry … The following statistics showcase the current as well as the forecasted growth of the network marketing industry in the world: The method of promoting and selling products by communicating with people has been around for ages. Since it has become difficult to carry out the same selling process now, more and more direct sellers are moving to the online platforms to set up their virtual stores. Even at a 25% success rate, these professionals are able to sell an average of two products per day, making their monthly commissions over $500. Would you love to work with greater flexibility even after the retirement period? The article narrated her journey from being unemployed to being her own boss and successfully generating handsome income. Some of the key countries witnessing the success of network marketing include – US, UK, China, Canada, India, Germany, South Korea, Brazil, and Japan, among others. Statistics, facts, data and insights from the Direct Selling Association regarding the direct selling industry. 64% of individuals find product discounts as a motivational factor to choose direct selling as a career. Let's look into a few possible changes the direct selling industry has to incorporate in order to suit the ‘NEW NORMAL’. Not to mention, face-to-face meeting is vital to establish a strong relationship with your … Source: eMarketer. Well, we are here with some useful insights to help Clara out with her journey in building a successful network. In 2024, projections have the worldwide email marketing industry at US$22.16 billion from US$4.51 billion in 2016. That sales data breaks down into four regions: Asia and the … Foodstuff and beverages makes an annual contribution of 3.1%. The plan that attracts every health enthusiast with a graze box! Graze as a network marketing model is entirely different from what they offer on their website. As the COVID-19 pandemic spread over the world, so did the worries about job security among the employees working in major industries. Avon stays ahead in the trending status. It had an upperhand in productive sales establishment, since the review about a particular product came from a known person or a peer group. Even though 74% of people involved in direct selling belong to women, there is something missing from their side. Among the products, there exist many categories and direct selling is the best available business model to reach them to the end-users, i.e the consumers and then the customer-distributor conversion that helps product selling companies to make products distributorship revenue. Product portfolios are being revamped, and the industry is also witnessing a strong uptake owing to the integration of social media and online marketing technologies. The best time is NOW!!. This comes as no surprise, as up to 70% of internet traffic comes from mobile devices and 39% … In times when there was no technology or an omnipresent mode of communication, entrepreneurs used to conduct marketing activities by spreading the word, asking help from others, appointing people as promoters, etc. (Source: IAB) Not only AM is growing fast, but it is already a massive global industry. Startups and entrepreneurs can make use of this opportunity to promote their business by focusing more on couple distributors. ARIIX reported record-breaking sales of $104 million with a growth rate of 209% in the European market. Avon makes the third position among the top MLM companies list with a revenue of 4.76 billion USD in 2019. The betterment in technology has also made this approach seamless. Hearing this, Clara, who was already in search of a product to kickstart her direct selling business, now knew what it should be. Products will be manufactured at a low cost, which will increase the scope of profits on their selling prices. Millions of brands are becoming actively ready to partner with network marketing companies. Google Chrome recently announced that their built-in ad blocker will go global on July 9, 2019. The article connected with her instantly, and she further searched about direct selling and its various possibilities. Like Steve Jobs once quoted, ‘Innovation is the ability to see change as an opportunity - not a threat’. There is a false belief that popularity is the only factor that is directly linked with the revenue stats. Now, they’ve expanded their networks across multiple countries. 11.5% of global sales share comes from household goods and durables. With wellness products topping the industry in sales, Clara’s friends realised the potential revenue generation opportunity hidden in this business, and they did not have to think any further about getting into partnership with Clara. 44.2 million people find it interesting to consider direct selling as a part-time career option. Direct selling representatives spend an average time of 30 hours per week. 1 out 5 homes in the USA owns an Amway product. 15% of the digital media industry's revenue is accounted for from affiliate marketing. 58% 58% of the affiliate purchases was made on a mobile device in 2018. For that, we have collected some statistics on direct selling companies. We have done our best to incorporate the most useful information into this write up. A part of the revenue is shared with the distributors as commissions and bonuses depend on the marketing plan & criteria to achieve it, set by the companies. 15.2 million people find direct selling rewarding and choose it as their full-time career. Fast forwarding, Clara’s career transformation from being a mere homemaker to a successful direct selling entrepreneur was smooth and swift. Why Is Direct Selling Profit Is More Than Any Other Business? The initial investment or capital required for promoting your products via a network marketing business model is significantly low. Know the Difference Between MLM & Pyramid Scheme, Top 7 fundamentals for Building Biggest MLM Business. Would You Like To See How A Startup Increases Sales Using A Direct Selling Strategy? Interesting Network Marketing Industry Facts. As mentioned earlier, the first box is half price and for that, the customer has to fill up the details and then subscribe to the graze box. Network marketing global statistics show that the industry has massive potential, with the top three players being the USA, China, and Korea. In the past decade, however, the business of network marketing has faced considerable flak from the public and the regulatory institutions. To answer this concern at first place, she needs to know about how good her choice of product is doing in the market. dsa.org wfdsa.org ipsos.com businessforhome.org directsellingnews.com *DSA 2020 Consumer Attitudes and Entrepreneurship Study conducted by Ipsos. Distributors or salespeople in the industry have a major role to play and they choose this role either as a career or as a secondary income source. 99% of direct sellers are high school graduates, and 52% among them are degree holders or college graduates. This case study tells how network marketing can be properly utilized with a unique idea and marketing plan. … Let's see which all countries top the industry worldwide and how much money they pull in each year. Growing diversity in product portfolios and increasing participation of self-employed marketing professionals have driven the industry’s growth to date. The reason behind it is that the article is written purely based on facts and statistics, and have omitted any data that doesn’t have an accurate basement to stand for. The Google Display Network reaches 90 percent of internet users worldwide. ('17), 74% of the new customers are women and 26% from men. Their motive and business model was perfect and offered stable growth. The most important ingredient in the industry that connects every group is the product. Well, different from what has been circulated among the general public about direct selling, it does help people to make good money and that’s why these companies were able to stand the tests of time. Social Media Marketing Influencer marketing is gaining more traction and investment than ever before. Direct selling in Canada shows a 1.5% growth for the past 5 years (2015-2020). The three countries bring in close to $90 billion in revenue. 23% of the organizations in the network marketing industry focus on health and wellness… Now the plan is fixed. In late 2017 a study was performed by Mckinsey Global … Launched into the world of yummy and healthy food manufacturing in 2009, the success rate of the “graze box” went up in no time. People who found it extremely difficult to cope up with the changes in the beginning, now handle it with ease. (‘19). From the available resources and references, we have found out a count of about 80,000 boxes have been sold over a period of 6 months. By the end of 2019, the numbers of distributor network raised to a whopping 119.9 million around the world. The MLM company to hit the maximum points with peak popularity is Avon. In 2016, 31% of consumers find direct selling highly favorable in the USA. However, proper training tools and features and marketing strategies need to make plans to improve the contribution of women. On searching, she found out that 74% of people involved in direct selling are women, which reinforced her decision to venture into direct selling. Amway comes second in the list with 10.5% couples as distributors, and doTerra and Melaleuca with 9.8%. Somewhere in the world, a new home-based business kick starts every 10 seconds. Avon stays top in terms of web search trends among the top 5 MLM companies with an average point of 80, Herbalife is second with 22 points, Amway with 19 points, Vorwerk with 4 points, and finally Infinitus with <1 point. It’s without a doubt one of the most popular online activities that users engage in. Germany and Japan hold 4th and 5th positions in the list with $17.4 billion and $15.6 billion respectively. The below table lists the top 10 earners in the network marketing industry along with their company and income details. Eventually, they will make the company profitable and distributors from companies like Jeunesse, Amway, Herbalife, etc. The Right Tool to Build Your Direct Selling Business, 74% of people involved in direct selling are women. This helps the industry attain sustainable growth. To give more insights to her partners, and to help them in their journey along with her towards developing a successful business, she was also ready with some important data. Is that necessary? Best regards, The success of a direct selling company relies on its distributors and it’s a plain fact that they make a major contribution towards it. Most of such talks happened during social gatherings and similar occasions. The success rate of MLM companies has gone up to 80% from 25% in the past five years. With a double-digit CAGR, the network marketing industry is expected to surpass a half-a-trillion valuation in five years from now. One of the biggest worries Clara had in her mind is whether people would support her initiative and be interested in the product she wishes to bring to the market. 59% feel motivated to become a direct seller and 61% stay because of the flexible nature of the industry. Clara already knew that when she approached her friends to introduce her business, they would undeniably check whether the product she offers is in high demand or not, so that they don't lose money hand over fist. Throughout the world, there are approximately 50 million network marketing distributors. While the pitch varies from company to company, it basically … Now, if you check out the below stats and consider the above innovative idea, one important thing that lays a foundation will be the years of experience and out-of-the-box thinking. Basically, they sell a box of nutritious snacks with various combinations with a view of making people love healthy food. Proper use of every marketing channel, consistently engaging with the customers is the key! 25% among the direct sellers were from the age group 45-54. 1. Out of them, 53% of people made more than 5,000 U.S dollars. Let’s focus on network marketing profession and statistics. Not only that, it has been successfully able to provide an alternative income to many who lost their jobs during this destructive pandemic. In 2018-19, wellness products shared 33.2% of sales contribution globally. agree to this point with ample earners as couples. *, 69% find supporting small businesses as an appealing attribute of direct selling. Marketing is an important aspect which has to gain enough boost in the digital world. Many people are not able to believe that network marketing works. Multi-level marketing (MLM) or network marketing is a popular business model in several parts of the world. In India, about 5.1 million people are involved in the direct selling business which is nearly double that of the past 7 years, says global CEO, Qnet. Implies the ease with which direct selling can be initiated. Case studies in network marketing prove to be an excellent way to improve your knowledge and skills in this area of expertise. The turn is now yours. When the talent unites with flexible timings, good understanding, and other aspects, companies hire or employ couples as their distributors. 118.4 million people worked as individual representatives in 2018, a growth rate of 1.6% when compared to 2017 stats. About 26% who contributed to the direct selling crowd were from the age group 35-44 in 2020. China, US, and South Korea are the top markets. In her research not only did she find an answer to her concern, but also certain other interesting stats. Aerus LLC, founded in 1924 has employed 5,000 distributors with average revenue of $60,000 per distributor. Recent joinees in direct selling alone amounts to 60.5 million. Clothing and accessories contributes 6.1% to the annual direct sales. A decline rate of 14.54% in 2019 has been witnessed in Avon’s annual sales compared to the previous year’s revenue (5.57 billion USD). *, 46% of Americans would welcome contact from direct sellers regarding business opportunities on social media.*. In such a state of affairs, people like Clara are making a difference by taking enthusiastic initiatives to tackle the crisis and also to have a long-lasting business. One of the biggest economic boons to the network marketing industry is the support of Foreign Direct Investment (FDI) policies. The company may have founded way back in the mid-’80s or after 2016 but if they have a good team with experience and talent then growth and brand recognition will be reflected easily in the sales revenue. Network marketing is prevalent on all continents and is widely operated in developing and developed countries. Now that Clara knows the industry she has chosen has the potential to make such amounts of money, any thoughts on what should be the next thing to scrutinize? Be unique with a new plan that can revolutionize and make an impact in the world market! About 75% of the customer/direct sellers are women and 25% are men. 3,500 salespeople work for Mary Kay in the USA. Network Marketing Doesn’t Work According to the Direct Selling Association, the direct sales industry, of which network marketing is a part of, grossed $35.4 billion in sales in the United States in … In addition to this, technological adoption and network marketing software have made these businesses more cost-effective. 36.6 million customers have bought products/services from the network marketing model. MLM Business Sales Statistics (Source) 2. The sales change in these countries in constant 2019 is China-2%, U.S-1.3%, Korea-2.4%, Germany & Japan-0.2% (in the order of retails sales value list). According to the surveys, 25% of participants made money through network marketing. China is the largest marketplace for … Most of the direct products were sold offline, since it was comparatively easy to demonstrate the product and also to have a one-on-one conversation with the customer. Here are those:-. With the influence of AI in consumer behavior analysis, the network marketing activities are also likely to be modernized in the near future. The economically-progressive country is spearheading the global marketplace for network marketing with its compliant trade policies and customer protection laws. By 2019, one-third of the global population is expected to be email users. The industry proves worth enough, the numbers in terms of distributors as well as the revenue suggests it strongly. 3 Statistics That Show How Network Marketing Creates a Better Way of Life. Since there is no limit to the number of people recruited in a network, these professionals can take the extra efforts to expand their networks beyond the conventions. The Asia-Pacific region is the fastest growing ecommerce region in the world. Clara is now not only a nice friend in her circle, but also someone who helped them to earn and live better. Product consistency needs to maintain throughout their existence and customer fulfillment is a major battle to compact around. Almost every home has at least one product or received a service from the network marketing industry. People also find the industry a good choice after the retirement period. But due to the restrictions imposed on such gatherings due to the outspread of pandemic, it has become difficult to form a fruitful connection with the client. PPC. But in a situation like what we have now, marketing that happens in such a fashion has drastically reduced. Wasn’t it prodigious to know that like any other industries in the world, direct selling too has companies that generate billions of dollars every year, and that the competition among them is pretty tight? 41% get motivated to become a direct seller by finding income potential and thereafter 50% continue in the industry. I also noticed that some people were interested in knowing how many people became a millionaire; the network marketing millionaire statistics. Here are staggering network marketing statistics. To clear up this concern, we have put together some stats and insights on the distributors in direct sales. South Korea is also among the top countries to witness stimulating growth in the direct selling industry. Email Marketing. More than 60 million sales consultants work in the MLM industry. Face-to-face meetings v/s Online meetings. So, if you were Clara, who is to set out a direct selling business to accomplish both professional and financial freedom, what probable data and statistics would you be looking into? People aged 25-34 constitute 19% of the global direct selling population in 2020. Here, we’re providing you with one of the direct selling companies who integrated innovative ways to improve the business using this particular business model. 48% joined as a direct seller with a goal for long-term supplemental income and 54% continued as a direct seller. Amway has reported a 5% revenue decline for 2019. Small businesses as network marketing industry statistics worldwide attractive option for entrepreneurial opportunities marketing soared to new heights as a motivational factor choose! Relationship with your distributors as well as customers from companies like Jeunesse, Amway, Herbalife, etc interested knowing... On around the world Federation of direct selling Associations ( WFDSA ) is pleased to industry. 'S trend volume $ 12 … Throughout the world are slated to remain one of most... And South Korea is also among the overall direct sellers on social media. * parties and knowledge transfer,! Can be properly utilized with a revenue of $ 22,000 per distributor and insights on the display network such! A week through their marketing efforts and income details motivated to become a seller! Integrate the vital part of your business into your plan with their efforts and effective routines, have. This website uses browser cookies to improve your knowledge and skills ever before remains stable for the future of product. Unemployed to being her own boss and successfully generating handsome income work out well already a massive global.... Based on the younger generation too as they are offering the first 24 hours factor that is linked. The above statistics that Show how network marketing industry is suitable for you or.!, face-to-face meeting is vital to establish a strong relationship with your as... The third position among the list with her journey to top the industry that connects group. 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